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A day in the life of a Franchisee…
To help you build a picture of what you would be doing as a FASTSIGNS® Franchisee, so you may picture it yourself and find out if it is for you, we have provided the following example.
We start the day off with our staff meeting when we go through the work schedule for the day and each department tells me what their priorities are. Of course I let them know what my priorities are too, which today is a network meeting, meeting three potential customers at their premises and calculating some cost estimates. There is a need to pre-plan future promotional activities.
The centre is open and looks busy. A member of staff is following up an enquiry with a customer on the phone and here comes a walk in customer who seems to want a quick sign done today.
When I was a new owner I used to do the outside sales calls myself. Now I do some calls in order to keep up to date, and I use telemarketers to generate leads and appointments.
Every day is different and I keep interruptions to a minimum. Head Office helps here. They provide me with the preferred suppliers and I get the best prices from them.
Occasionally I will see local representatives.
I start on the phone catching up with my customer calls and following up on customer requirements for sales, agreeing to site visits and generally getting my side up to date.
Now, over a coffee, let’s have a look at the figures and check weekly sales to date, monthly and pipeline work in progress. This means I need to call Fred because he promised his new company signage work this month – where is it???
I plan the time spent with staff. As a team we are keen to reduce waste, increase efficiency and keep customers coming back for more. So we agree where we can gain more productivity and more sales. This information is then put into our schedule – and staff carry out new instructions
As part of the marketing plan – it is time to refresh the window display so I will schedule that in for tomorrow.
Now I’m off to a network lunch at the local Chamber of Commerce where I will normally meet 6-10 new people. No it’s not actually “selling” unless they ask me a price for a specific job, it’s a relationship build, for sales in the future. I also find myself giving them business and I find that they will then recommend me.
On the way back I call in at the bank to do the day’s paying in.
Back at work this afternoon I have a supplier in to see me as I want to get a good deal for the up and coming Exhibition Graphic promotion. Also I must complete these estimates and check that everyone is on schedule.
Today I am going home via a customer's premises as I need to talk through his requirements and it makes sense to avoid the traffic.
Later I must check the marketing promotions calendar and make sure we are on track.
At home: now its time to relax with the family.
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